At Sports Display, we take pride in our work. Our goal is to produce the most attractive and effective advertisement possible for each of our advertisers. Please help us achieve that goal by observing the following specifications:

Copyright Issues
In production of advertising for display on our Information Centers, Sports Display does not use copyrighted photos or illustrations (from magazines, brochures, pamphlets, websites, etc.) without written authorization from the copyright owner. We will replace such unauthorized photos and illustrations with illustrative materials to which we do have use rights.

Software
At Sports Display, all typesetting and layout is done on Macintosh computers using QuarkXPress 6 (remember to include your fonts, logos, photos, etc.) and Adobe Photoshop software.

We can print, but not edit, Adobe Acrobat PDF files. We do not use Adobe PageMaker or Illustrator, Corel Draw, or Microsoft Excel, PowerPoint, Publisher or Word.

Page Layout and Size
Ads are produced in landscape (horizontal) format. Finished ad size is 11” X 8.5” including a .5” border. Working space is 10” X 7.5”

Artwork and Scanning
All photos are scanned at 150 dpi, RGB color, and saved in Jpeg format. Artwork received in other formats (TIFF, GIF, PICT, EPS, etc.) will be converted to Jpeg. Artwork submitted in higher resolution will be reduced to 150 dpi. Artwork in resolution less than 150 dpi (like internet images that are typically 72dpi) reproduce poorly for our purposes and are not usable by Sports Display.

Other Layout Points

• We cannot use color separations (CYMK plates or RGB plates)
• We do not use PMS colors
• We cannot colorize black and white photos
• We do not use line screen, however QuarkXPress defaults its halftone screen at 60 dpi.
• We cannot outline, fill or curve text.
• We do not provide logo design services.
• We do not accept ZIP compressed files due to virus concerns.

• We do not Email or otherwise provide proof copies of ads.
• We do send a black and white copy of the ad upon production and encourage the advertiser to view their one-of-a-kind, full color ad on display at the facility.

• The name of your company as it appears on the Sports Display Advertising Order
• The name and number of the location where your ad will appear
   
• Your 7-digit advertiser number